It’s our job to stay on the cutting edge of online video. Luckily it’s a labor of love. Online video is becoming more sophisticated, more interactive, and more compelling every day and that means a lot for us and for our clients.

At the intersection of nonprofits and breakthrough media we see personalized video. Think of personalized video as custom content that gives each user a unique experience. These videos use special functionality to bring the viewer into the action and make them a part of the story.

By bringing the viewer into the video, your nonprofit makes a connection that inspires action and pays off in increased fundraising, greater awareness, better share rates and stronger advocacy.

See for yourself. Check out an example: