We're excited to say that See3's own Michael Hoffman be presenting a workship on how video can change the game for online fundraising at the Fundraising Online virtual conference May 15th and 16th. Watch the video to get Michael's take on the session or check it out here and sign up for the conference!
This will be Michael and See3's second time presenting. Fundraising Online is a unique experience and one of our favorite conferences (and not only becuase we can attend from our desk - this conference is 100% digital).
Fundraising Online brings fundraisers together in a virtual setting to hear interesting speakers share fresh thinking on digital fundraising and integration. With a focus on the biggest and newest online and digital trends and techniques, fundraisers will be provided with both strategic and tactical knowledge and shown how this can be integrated with traditional fundraising channels. The conference is global and gives participants a truly international picture of what is happening in digital fundraising today, with fundraisers logging on from around the world to benefit from the expertise of renowned speakers from the comfort of their own desks.
In a much-welcomed move, our friends at YouTube have given all members of its nonprofit program the ability to livestream from their channels. Organizations who are members of the program will now have the ability to share special events, breaking news and other live video with the public in real-time.
At See3, we can see a plethora of opportunities for the nonprofit community to take advantage of this great new feature. YouTube is the largest community of online video viewers around the globe, and this new feature will let your organization bring amazing live events to your constituents and the public right on YouTube. Get in touch with us today to learn more about how we can help you to use this amazing new feature.
The YouTube Nonprofit Program is currently open to registered organizations in the U.S., U.K. Australia and Canada and offers free benefits like donate buttons/overlays, custom thumbnail selection and channel branding. To learn more and apply, please click here. For organizations who are already members of the Nonprofit Program, you can enable live-streaming in a few simple steps, outlined here.
With so many incredible videos submitted to this year’s contest it was no easy task, but judges in the 6th Annual DoGooder Nonprofit Video Awards have narrowed down the field of entries to 16 finalists. Now it’s time for the public to choose the winner in each category. Now, the YouTube community has the opportunity to get involved and cast their vote for the best nonprofit videos of the past year.
The 16 finalist videos can be watched on the Contest homepage.Participation is easy; just select your favorite video or videos in each category.You can vote once per day.Don’t forget to tell your friends and social media buddies to do the same.
Action! The 6th Annual DoGooder Nonprofit Video Contest is open and taking submissions. If your nonprofit made a video this past year, we want to see it, show it, and recognize your work. It’s time to let that video shine, get some more views, and win some awards.
Last year’s contest was an amazing event, with nearly 1,400 videos entered, 24,000 public votes, and almost 1,000,000 views for the winning videos. If you participated last year, be sure to enter a new video for this year’s award. If you haven’t participated before, then now is the time to enter your video.
The contest is officially accepting submissions from February 1st through February 29th. Eligible contestants MUST be members of the YouTube Nonprofit Program. If your organization is not already a member of this free service: no sweat, it’s easy to register and only takes about 10 minutes.
As a sponsor of the contest, Cisco will donate $3,500 in prizes and up to $3,500 worth of great products to each prizewinner to help these winning organizations harness the power of human and technology networks to multiply their impact on the people and communities they serve.
The Case Foundation will award special prizes to be announced on February 15th. Stay tuned!
Winners will also receive free registrations to next year’s Nonprofit Technology Conference provided by the Nonprofit Technology Network (NTEN). To make sure that winning videos get in front of the largest online video community in the world the winners will be featured on YouTube’s homepage on Thursday, April 5th. That means a surge of views for your video. Sounds pretty awesome, right?
We are excited to let you know that LinkedIn just added a Volunteer Experience & Causes section to the LinkedIn Profile. Members can now share volunteer experiences, causes they care about and organizations they support with their professional networks. That's right, LinkedIn is putting a stake in the ground that volunteerism can and should be a part of everyone's professional brand, See3 thinks this is great and we would love for your organization to join this movement. When your supporters update their profiles with your organization's information, you'll benefit from 3 valuable opportunities to 1) Make it easy for your supporters to be your evangelists. Once they add their volunteer experiences, their network is notified and it becomes a permanent part of their profile. 2) Make it easy to find your supporters and learn who else they may be connected to. Use the advanced search functionality to find everyone on the network who has ever volunteered with your organization - and get back in touch with them. 3) Get insights into the professional skills and experiences of your supporters. We hope you spread the word about these smart and important changes and update them on your own profiles. Thanks for being a part of the movement to make volunteerism part of the social norm when it comes to being a professional.
We're ecstatic to announce that See3 and our clients are double winners in the 32nd annual Telly Awards, the singular award honoring the very best in video and film production created for both TV and the Web. It's an honor to be recognized for our work and we want to thank our clients at the Animal Legal Defense Fund and the First Five Years Fund and our friends at ROI Ventures for making this possible.
Check out our winners and let us know if we can bring award winning video skills to the table for you and your organization today.
Pride Month means different things to different people. To our new client partners at Safe Horizons NYC, it's a time to highlight their amazing Streetwork Project , a program that touches the lives of over 19,000 young people, distributes more than 45,000 meals and offers a lifeline to thousands of homeless and street-involved youth in the New York City area, up to 40% of whom identify as LGBTQ. See3 has had the privilege to work with Safe Horizons and our friends at Changing Our World to create an interactive awareness and fundraising solution to help make it better for this vulnerable population.
Like most organizations that are doing good in the world, Safe Horizons had an asset in their moving stories. In fact, every homeless LGBTQ kid in New York has a story. They recognized the need to broadcast these in a way that was smart and sharable, but they also had to be sensitive to the privacy concerns of this vulnerable group.
It's a serious set of considerations to work through, but after some major brainstorming, a few arguments, and a bag of twizzlers - we had a light bulb moment: A Facebook Personalized Video. We produced a simple animated video where Streetwork youth narrated their own stories of how they were pushed into homelessness and how Streetwork has made a difference in their lives. The animation breaks these experiences (and a tough subject) into a simple visual narrative. It's understated and elegant, but it doesn't lose an ounce of impact.
So here's the really cool part: the video is personalized through a custom Facebook application. It's addressed to you using your profile info and when you share it to your friends and family on Facebook, it automatically pulls their name into the content. Check it out yourself:
1.Go here 2. Get the app and watch the video 3. Donate and/or share with your friends
We're big fans of these kinds of applications. They're imminently sharable, quick to build, and they allow the client to create a simple and clean campaign without the spending and lead time of a custom micro site. Contact us to learn more about how your organization can use Facebook personalization for fundraising and beyond.
If you weren’t at the DoGooder Awards ceremony at the Nonprofit Technology Conference in Washington D.C. or didn’t get a chance to check out the YouTube homepage on Saturday March 19th, you might not have seen the winners of the 2011 Awards.
It’s okay. You’re still a good person!And the winners are still on the contest website for you to watch, enjoy, and pass on to your friends.So without further ado, here they are:
Best Small Organization: “300 Years of Fossil Fuels in 300 Seconds” by the Post Carbon Institute
Best Thrifty Video (special category for videos produced on a tiny budget): “It’s in Your Hands” by the Watershed Management Group
These awards went to 4 incredible organizations in recognition of their creating the 4 best nonprofit videos of the past year. These videos were creative, clever, informative, interesting, and above all – they were impactful.They exemplify how nonprofits can (and must) connect with the world and tell their stories using sight, sound, and motion.More and more, the world learns about itself via video. Those organizations that strive to do good have the opportunity to reach and teach using this medium, and the ones that put care into their content, the ones who really go the extra mile, will do so much good for their org and their issue. See3, YouTube, the Case Foundation, Flip Video, and NTEN couldn’t be happier for the winners and we hope they continue to do such great work.
Public voting for the winning videos in the DoGooder Nonprofit Video Awards starts on March 7th! It's time for you (yes YOU), the voting public, to pick the best and brightest in nonprofit video from the last year!
We're simply awed by the sheer number of amazing videos we received for this year's contest. Hundreds of amazing nonprofits submitted over 1,360 videos (almost doubling last year's submissions). Now that these great submissions are in, and after our panel of expert judges confirms the finalists, the whole YouTube public is welcome to choose the winners. Make sure you're voting starting March 7th.
If you haven't heard already, comScore, Inc has released the 2010 digital year in review. This is the definititve industry guide on online media trends from the past year, and exactly 100% of the brave nerds here at See3 are unsurprised. The report proves what See3 saw and said all year long - that online video is growing exponentially, social media is becoming universal, and the intersection of ecommerce and video is becoming more widespread.
In December 2010, comScore reported that 85% of US internet users watched online video
88.6 million people watched online video on an average day (up 32% from last year)
The average American watched more than 14 hours of online video just in December alone
Facebook's audience grew to 153.9 million users (up 38% from 2009)
Facebook is now the #1 site for user engagement and time spent on a single site in the U.S.
At See3, we're excited about this report. It proves that what we've been saying for some time - that communities are moving online and expecting rich content like video - is valid and a key consideration for nonprofit marketers are they engage their audience successfully. If you want to learn more and find out how we're translating these insights into wins for nonrprofits, contact us today.
