Michael Hoffman will be in Madrid to conduct a breakout session for UNICEF's Annual Fundraising Forum, their biggest fundraising meeting with UNICEF staff from all over the world.  Below is the slidedeck and additional resources for "Using Online Video to Connect with Your Donors and Prospects". 

References and Resources

• DoGooder Nonprofit Video Awards
• The Story of charity:water - 2009 September Campaign
• The Girl Effect Video
• Example of Personalized Video Fundraising
• YouTube Nonprofit Program
• YouTube for Nonprofits Webinar

Session description:

How can UNICEF tell its story in a compelling and meaningful way? How can we begin to involve our supporters more in our work and how can we use the internet as a platform for rich storytelling and donor engagement? Come to this session to find out how to use online video in an effective way and get top tips on how to develop and support video content that will engage new and current UNICEF supporters.